How we are supported

How We Manage Our Revenue

The Surf Life Saving Foundation operates multiple and diverse programs through both Philanthropic and Commercial activities to secure support for the Movement.

Total Revenues combined with Grants secured for Surf Life Saving Entities totalled $37,791,592. Philanthropic activities represented 25.2%, Events 1.0%, Grants 3.7% and Commercial activities 69.2% and other income received of 0.8%, making up our total income.


Philanthropic Income and Grants (tax deductible)

The Surf Life Saving Foundation’s Philanthropic activities saw steady growth this financial year and when combined with grants secured for SLS Entities, totalled 28.9% of all Foundation revenues.

Grants secured for SLS entities equalled 12.9% of Philanthropic activities while the remainder was made up predominantly by our direct donor family, the Guardians of the Surf.

Distributions and Surpluses
These funds are directly allocated to Surf Life Saving entities and total 71.4% of our Philanthropic revenues.

Investment in SLS Future
To deliver our aim of contributing to the financial security and viability of the SLS movement, these funds are allocated to building advocacy and creating an ongoing supporter base (5.0%), community safety and awareness programs (5.0%) and revenue generation programs and grants for SLS entities (4.1%) which total 14.1% of our total philanthropic revenues.

Cost of doing business
Direct fundraising costs are comprised of expenditure used for the purposes of fundraising (10.1%) and Admin & IT (4.4%), totalling 14.5% of our Philanthropic and Grant revenues.


Fundraising Events & ‘Other’

The Surf Life Saving Foundation increases awareness of the movement through a variety of channels including our own Events and ‘other’ support secured as the preferred charity for events around Australia. This contributed 1.0% of our total revenues.

Distributions and Surpluses
These funds are directly allocated to Surf Life Saving entities and total 82.7% of our Fundraising Events revenues.

Investment in the Future
To deliver our aim of contributing to the financial security and viability of the SLS movement, these funds are allocated to community safety and awareness programs (3.5%) and revenue generation programs for SLS entities (9.2%) which total 12.7% of our total Fundraising Events revenues.

Cost of doing business
Direct fundraising costs include expenditure used for the purposes of fundraising (1.6%) and Admin & IT (3.0%) which totals 4.6% of our Philanthropic net revenues.


Commercial Activities (Lotteries and Trade Promotions)

The Surf Life Saving Foundation operated 23 lotteries in 2014/15 selling thousands of tickets to our valued supporters who went into draws to win prizes ranging from house and land packages, to cars and cash. Our Trade Promotion Programs, which offer collectible pins and cash prizes, were also operated in multiple states in Australia.

Distribution & Surpluses
These funds are directly allocated to Surf Life Saving entities and total 14.9% of our commercial revenues.

Investment in the Future
To deliver our aim of contributing to the financial security and viability of the SLS movement, these funds are allocated to building advocacy and creating an ongoing supporter base through data acquisition (16.3%), community safety and awareness programs (20%) and revenue generation programs for SLS entities (0.4%) totalling 36.6% of our commercial revenues.

Cost of Doing Business
As the commercial component of our business, our investment in prizes is significant to successfully operate a program of this nature. 26% of funds are allocated to Lottery and Trade Promotion prizes to support our ever-growing Commercial activities. The remaining expenditure is used for Admin, IT & Fundraising activity equalling 22.6% which makes a total of 48.6% of commercial revenues.